From designer Chloé Jaouën, Mademoiselle de Guise’s dresses are both fluid and structured. Crepe, tulle, chiffon and lace meet to create liberating, urban romanticism.
Price range: £2700 – £3800
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How would you describe this season’s collection?
The new collection is based this year on the strong models of the brand.
Same necklines and same signature cut at the waist.
But this season, I chose 2 new laces. First, an embroidered tulle that we can find in Paris and Drouet for example.
It is very delicate and romantic. Then, a satin guipure that we find on our Jersey dress.
A character lace, very glamorous.
What was the inspiration?
The collection is called 23650.
23650 is the number of letters that Victor Hugo and Juliette Drouet wrote to each other. This collection speaks about their love story. This collection is both romantic and melancholy.
Do you have a favourite dress this year?
My favorite dress of this season is Drouet.
This poetic dress combines the simplicity of a cut, the femininity of lace and the sensuality of a low back.
How would you style them?
What could be more beautiful than wearing it with loose hair. With beautiful earrings that illuminate the face of the bride.
What is the quintessential Mademoiselle de Guise bride?
The perfect bride is free, natural, elegant and glamorous. She is feminine and bold. She knows what she wants even though sometimes she doubts.
Our collections also speak to women who love high-end and qualitative fabrics, thorough work and traditional craftsmanship.
If you could pick one woman to style, who would it be?
Best kept parisian secret?